How can telegram help your marketing

Do you already know Telegram. The app was developed by Russian Pavel Durov in 2013 as an alternative to other messaging apps like WhatsApp and Facebook Messenger. Telegram is free and allows you to exchange messages with your contacts, send audios, videos, attachments and even make calls. Much like WhatsApp, isn’t it? However this application do not stop there. By the way, this is one of the highlights of Telegram: the features! They are what make the application such a powerful tool when combined with your marketing strategies. Why Telegram? As of January 2021, Telegram was the most downloaded app worldwide with over 63 million downloads.

Brazil it is the messaging app that grows the most and is already. present on smartphones for 45% of Brazilians, according to a survey by Mobile Time in partnership with Opinion Box . In total, Telegram usage grew by 31 percentage points between 2019 and 2021. In addition to functionality, another advantage of Telegram is its Phone Number List security features, which are supposedly more advanced than other messaging apps. This being one of the main reasons why manyr Telegram over WhatsApp. What features does Telegram offer? As we mentioned earlier, the diversity of features offered by Telegram is one of its biggest differentiators. And after checking out this list, you’ll understand why.

image

Miscellaneous attachments even the heaviest ones. Telegram allows you to send files in the most diverse formats: photos, videos , audios and documents, however, this advantage does not stop there, since these files can have up to 15 GBTo give you an idea of ​​this opportunity, the size limit for files sent via WhatsApp is currently 100 MB groups Telegram groups are a big hit, that’s because they can contain up to 200,000 users! Have you ever thought about having this reach with your audience? Additionally, group admins can pin important messages and even edit messages after they’ve been sent.